AO cooler bags are the best soft-sided coolers in the industry.
Don't be fooled by imitation padded bags made to look like ours. They were the first to introduce these innovative coolers over 25 years ago.
There are a few things that determine the amount of color saturation and image clarity in underwater photography: depth, ambient light, and water clarity. Obviously you're not in control of the depth that your subject is at, or the water clarity, but you do have some say in the amount of light.